Posts Tagged ‘German’

Top 10 Internet Languages

Thursday, August 27th, 2009

[caption id="attachment_1410" align="aligncenter" width="300" caption="Top 10 Internet Languages "]top-10-languages[/caption]

The latest data from Internet World Stats reveals that Italian has been knocked out of the Top 10 internet languages and replaced with Korean. English remains the most popular language of the Internet at 29% of all web content, with Chinese firmly in second place at 20%. But English has fallen significantly from its position in 2000, when it accounted for 68% of all internet users. Spanish, Chinese and Arabic continue to grow at a faster rate than English.

The remaining 8 top languages are all below 10%, with Arabic and Russian seeing the greatest growth since 2000. Perhaps predictably, as a percentage of language speakers who use the internet, Japan has the highest penetration wish a massive 75% of Japanese speakers accessing the web. German comes a close second with 68%, but the rest of the world has some way to go to catch up.

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Online Purchases Increase Across Europe

Sunday, August 23rd, 2009

[caption id="attachment_1392" align="aligncenter" width="568" caption="Europeans are buying more online as confidence increases and companies deliver a better user experience."]Europeans are buying more online as confidence increases and companies deliver a better user experience online.[/caption]

As e-tailers prepare for another record Christmas period they should consider the changing trends in consumer confidence across Europe for new opportunities. Consumers are buying more frequently in every country in Europe, but as the pace of growth slows in the UK and competition stiffens, smart businesses will look to serve multilingual markets where consumerism grows faster and is less competitive.

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